SEO

SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results.

Data Entry

A data entry clerk, similar to a typist, is a member of staff employed to enter or update data into a computer system database, often from paper documents using a keyboard, optical scanner, or data recorder.

Web design

Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software;

Web development

Web development is a broad term for the work involved in developing a web site for the Internet (World Wide Web) or an intranet (a private network).

Content Writing

A website content writer or web content writer is a person who specializes in providing relevant content for websites. Every website has a specific target audience and requires a different type and level of content. Content should contain words (key words) that attract and retain users on a website.

Wednesday, July 29, 2009

Make Money from Home through Blogging

Just like all other things, even journals and diaries have evolved into something that can already be accessed online through the internet. Who would have thought that this kind of a personal thing can now be used to make money from home?

Blogging or online journals have become very popular as early as the late 90’s when people started having websites where they post things about themselves. Blogspot is one of the pioneers in providing online journal sites. This site gives a free username that can be used as their blog name and from there a blogger can tweak the way his site looks to make it more interesting.

With the growing trend of people wanting to work and make money from home, these blogging sites have found and devised ways to make their blogs profitable and make it into a full-time business. Most stay-at-home mothers nowadays create and use their blogs to write posts or entries that are being paid by advertisers who utilize sites such as PayU2Blog and PayPerPost to market their products. The availability of assignments (as these paid blogging topics are called) is based on the page rank of the blog. The higher the page rank of a blog is according to their Google rank, the higher the price these assignments are paid. There are even posts that can make you earn more than $100 if your site has high traffic and has a very high page rank.

A number of stay-at-home mothers have now realized the potential income they can actually gain from blogging. Aside from the fact that they can readily interact with people who share the same interests as they have, every click of an ad on their site and every hit their blog entries have is a way for them to make money from home. There are a lot of sites that they can sign up with that can help achieve their goal of reaching a higher page rank and more hits to generate more income. This possibility makes them a step closer toward their goal of achieving financial success in the comfort of their own homes.

Although most blogs generally speak of daily life’s happenings (as it is true in people who write on their diaries on a daily basis), one may need to write about a certain expertise or subject matter in order to make money from home more effectively. If you signed up for an ad placement service on your blog like Google AdSense, what it does is to place ads that are specific to your blog’s topics so you can target a more specific market. It is important for a blogger to have a specific target market when blogging for profit because this will drive accurate and targeted traffic to your site, attracting only those who are looking for serious business and not just the fly-by-night ones.

Blogging can be fun and profitable at the same time. It does not only enhance and improve your writing skills but will also introduce you to people who have the same interests and goals as you have. There are so many individuals out there looking for opportunities and this is a good way of meeting those who need your guidance in starting a business that will enable them to make money from home and be truly happy about it.

Website Traffic Comes in Many Forms, What’s The Best For You?

Most people view traffic generation as a daunting road that lay ahead, mostly because it is time consuming or expensive or both, but what if you could spend just a little money and spend no time generating targeted traffic to your site. Would it be worth it?

This article will tell you how you can quickly and effectively increase traffic to your site through purchasing inexpensive, highly effective targeted traffic. There are several methods you can use to generate traffic. Total Traffic Site offers press releases, articles and targeted website traffic. All of which are highly proven methods of generating traffic to your site and increasing your opt-ins and sales.

Press releases and articles are a great way to permanently generate backlinks and traffic to your site. They are keyword optimized and highly targeted to get search engine attention for you. They are also utilized by blog and website owners to publish quick content to their sites, which in the end means even more backlinks to your site. Obviously the more backlinks to your site, the more traffic you get. If your link lands on a high page rank page you will most likely find that that one link will generate more traffic than the average PPC campaign, especially if the site with your link on it is pulling mass amounts of traffic.

Targeted traffic is a whole different resource for increasing website visibility. With targeted traffic you are guaranteed traffic to your site and you know exactly what you are spending. With PPC you are bidding against others, with articles and press releases you have an idea of what will come, but there is no guarantee. If you purchase 5,000 visitors to your site, you are going to get them. They are looking for you, your product or your service and they are eager to see if you are offering what they have been looking for. In the end, targeted traffic is simple. You only need to provide the keywords and the URL and traffic will start flowing. What’s more is that traffic is inexpensive when compared to other forms of marketing. You can buy 5,000 targeted visitors for the same price of two articles. In most cases, those two articles would not have generated that kind of traffic. When you buy traffic you also get the benefits of perking search engine interest. They want to know why the surge in traffic and they will come back to your site again and again just to see what the fuss is all about.

Traffic to Web Site -Save Time & Money

I'm now going to talk about a technique that may send your auto responder into Melt Down due to the number of people subscribing to it!

This is paid advertising, or payment for a list of subscribers, and possibly could have been included in the paid traffic chapter. However I felt the subject was important enough to warrant it's own chapter. Some people may not want to buy website traffic, but as long as you look at the costs carefully it can be very effective.

This technique is not generally known by many Internet marketers (or used by that many), and traditionally has been used by large companies only.

There are websites on the Internet that have pre-qualified lists of people waiting to join your list! You hook up with these websites and then all subscribers within your niche market are instantly sent to your auto-responder to sign-up. How cool is that? This is literally a way to add hundreds or thousands of subscribers to your list automatically!

Remember these are people who have specifically indicated an interest in your niche market so you have qualified people ready to buy your products (with that said, some of the less reputable Co-Registration sites may send you any people from their lists, whether they have indicated an interest in your particular niche or not, so it will pay you to stay with the reputable Co-Registration providers).

Of course you still have to actually be able to sell them your product, and sell them on yourself and your website.

You really want to have a decent auto-responder campaign up to give yourself every chance to make a customer from your signups (no surprises there).

The Co-Registration lists can be huge; it's possible to get 100,000 or more people to sign up on your list. Can you imagine that! But the big lists also cost lots of money, and like any expense you really need to have a budget and know what your conversion rate is in advance before deciding on spending money on these services.

As I have mentioned elsewhere in another article on this website, it's really important that you track your referrals, especially in the case of paid traffic, so I would suggest that you use link tracking software and/or have a completely new set of auto-responders just for the referrals from the Co-Registration websites so you can actually measure your results.

I have details of link tracking software in the Tools of the Trade resource on this website, I suggest you use Pro Track Manager (a Mike Filsaime product). This is actually a re-branded version of AdTrackz,which I happen to believe is the best Ad Tracking software currently on the Internet (in my opinion).

According to some of the gurus who use Co-Registration sites they profess that you can double your money in seven days. In other words you will get back twice what you invested in purchasing the referrals within seven days.

The other thing you really need to be careful about is ensuring that your auto-responder provider will support co-registration.

AWeber does not support co-registration, and I've heard tales of accounts getting deleted if they are caught to be using Co-Registration services.

The probable reason for this is that having a large number of people getting "subscribed" to your list in one hit would place a huge load on their servers.

When considering finding out more about any factor that may have an affect on increase web site traffic; it pays to do a little research first as a further way to move forward fast!

If your looking to use Co-Registration, I suggest you look at both GetResponse (Auto Responders) and GetSubscriber (for Co-Registration services).

These sites actively support each other so you can be sure there are no issues using them both together.

Co-Registration could just be the jump-start your website needs, so I suggest you check out these websites and read up on Co-Registration services. This could be a fabulous way to attract web site traffic.

Getting Backlinks with CommentLuv

Everyone likes to receive comments on their blog, it helps to grow a community and makes you feel special as a blog owner to hear from the people who read your posts. I created the CommentLuv wordpress plugin to help give something back to every single commentator as well as entice them to come back and visit more often by automatically adding a titled link to their last blog post at the end of their comment. It's done fantastically well with tens of thousands of comments every day receiving a little luv.

For those of you who don't already know, CommentLuv is a great little Wordpress/Blogger plugin that will give your readers incentive to keep coming back and to stay active within your website. Basically, CommentLuv creates a backlink to the commentors latest blog post when they leave a comment. Not only are they contributing to your website by adding discussion and feedback, they are also contributing their own website by creating useful backlinks for their website. You can read more about CommentLuv here.

There is a great little trick you can use with Google to seek out any and all websites that have this great plugin installed. Basically you just go to Google and type a few keywords relating to your website and add with quotation marks the phrase "enable CommentLuv." This is because each blog, that has the ComLuv plugin installed, has a check box under the comment field to choose whether or not you want to enable ComLuv on your comment. The checkbox is always followed by the phrase "enable CommentLuv." Essentially, by searching google with this phrase in quotation marks you are going to see only blogs with ComLuv on the results page.

Now that you have a listing of blogs with ComLuv installed, simply go through each result one by one leaving your name, e-mail, URL and comment making sure to always check the CommentLuv box so your latest blog post will be linked in your comment.

You can automate this process, at least slightly, by installing a firefox plugin called Auto Fill Forms which can be found here. After you have installed Auto Fill Forms make sure to click the pencil icon next to your address bar and click "settings." In the settings window add your name under the "(Full) name" field. Other than that all you need to fill out under the "simple" tab is your e-mail address. Now go to the "main" tab. We are going to create a new field to input your web address. Under the Name field put "Website" and for Value put your website address, for Field rule put "(?:prefixw*name)|(?:namew*prefix)(?:website)" without the quotation marks. That's it, you are now set to start finding your related blogs.

The steps for posting a comment remain the same, except now as soon as you load the blog post that you are commenting on, all you have to do is hit the pencil icon to fill in the first 3 fields automatically.

Monday, July 27, 2009

Can you make money as an Affiliate?

The answer is yes, but it is not as easy as you might like it to be, it certainly isn't as easy as I wanted.

The ethos seems to be that "what you put in you get out", which is not how I want it to work. I would like to put in a little and get out alot, but being realistic I can see that I am going to have to work at this. I just hope that due to my inexperience I don't end up putting alot in and getting little, if nothing at all, out.

It occurs to me that I will be competing with 1000's of other people who are probably much more capable to make money online than me. It also occurs to me that my insincerity will not be a great advantage in getting people to buy my affiliated products. I hope that it won't matter, as I see it, anyone purchasing the products or services are doing so because they want that product or service and I am just a route for them to find it. The products you choose should stand up for themselves.

Being an affiliate is a must to make money online from products and services that are not your own. The amount of income you will recieve, however, depends on you chosing wisely from a vast array of options and driving as much traffic through your affiliate link as possible.

These sites can help you with your choices:

maverick money
Profit miracle
Twitter traffic machine
Commission Ritual
Click bank code
forget learnin it
Money siphon
One week marketing
Moreniche

These are some of the products and services I have chosen:

xbox repair
delmonte fitness
turbulance training
panic away
flu survival book
Master cleanse

Now I just have to follow ways to drive traffic to my site, I will follow the strategies suggested by my guru site Genuine Income Streams and hope that my poor web site doesn't ruin my chances.

SUMMARY : Get Search Engine Friendly Site

The Internet is a growing area where more and more websites are coming into the affairs of every day. In addition, it is also increasingly difficult for a new website to get a good position in major search engines. However, you can get the best search engines by search engine optimization.

Here are some tips to help you get the best search engines.

1. Page optimization
The first thing you must take care to obtain good results on the search engine pages is very happy. If your site is the best type of content it is sure to receive excellent results. Do not put up mediocre content of your site because it will not good for your business.

2. If you want your site to be successful, you must opt for a simple navigation system clear. If your site is great, try to separate them into sections so that the visitor is able to navigate properly.
Good agreement is very important if you want to keep good rankings in search engines.

3. A good keyword research is very important for good ranking.Maintain a good density of keywords in your content to receive top rankings.

4. Once you get to know the keywords that have the highest demand, used in the titles of your articles and sections in order to receive huge search engine traffic. Use keywords intelligently and do not overcrowd your content with keywords most popular, because it would often turn against you!

5. Establish links of your pages. Link only to sites whose content is relevant to yours, so that the visitor reaches a page that is linked to your website or topic.

6. Although much emphasis is given to it, off page optimization is also important for search engine optimization. The first thing you need to worry about these links. Link to Web sites that are relevant to your page. Also, the link only to websites that have good quality. Link to Web sites and good will increase your credibility and demand, which, in turn, seek to improve your search engine results.

7. Submission to directories is another important traffic tactics. There are some directories that will accept your submissions for free, but there are some others who will charge a certain amount of fees. In case you'll find a directory that is a reciprocal link, to avoid going unless you think it will greatly benefit from your website.

8. If you actively promote your website, you are sure of good search engines. You can submit your articles in the banks of the article. You can also gift items to those who accept it in exchange for a linkback.

9. Social networking is also a great way to make your site and achieve better results higher in search engines. However, be sure to follow the rules of social networking sites to ensure that website owners do not take action against you.

Free Search Engine Optimization Tips – How To Achieve High Search Engine Rankings

Some knowledge of search engine optimization is essential if you have your own website and are serious about getting visitors to it. While you will save a lot of time by having a good understanding of SEO techniques before you start building a website, it is perfectly possible to make changes to your site if you find that it is not designed with search engine ranking in mind. Search engine optimization in general is an on-going process, but sometimes just a few changes to an existing site can produce quite dramatic results.

The following are some of the most important and basic requirements for ranking well in search engine results and therefore attracting more visitors to your site:

Make The Most Of Your Title Tag

This is probably the single most important factor in telling the search engines what your site is about. The title tag is one of the meta-tags found within the ‘head’ section of every web page’s source code. It does not appear directly on your web page itself, but is the main heading representing your site which people see in the list of search engine results when they carry out a search.

The first few words of your title tag should contain your main keyword for that page (see below for information on keywords). If possible, repeat the keyword again at the end of the tag, but ensure that your title still makes grammatical sense. Do not use full stops of commas in your title tag, as these are thought to sometimes stop search engines going any further, so anything after the full stop might be missed. Use hyphens instead.

Make Sure Your Site Is Indexed By Search Engines

Search engines like Google never stop searching the web for new sites, so the chances are that your site will be found eventually, but you can speed the process up by submitting your site to the search engines directly. This in effect tells the search engines that your site exists. You will see many companies offering to submit your site to hundreds of search engines for you. This is a waste of time – who uses these obscure engines compared to the market share of Google, Yahoo and MSN? Hardly anyone, so why waste your time or money. Just submit your site to the main three and that will be sufficient.

Find The Best Keywords For Your Site

If you want your website to attract visitors from search engines, you need to know exactly what terms people are searching for. You can then use this information to set up each page of your site to be focussed on particular search phrases, known as keywords. Finding good keywords makes an enormous difference to the volume of traffic your site can attract.

Whatever the main subject of your website, there will be hundreds of different possible search terms that people are using to find out about various aspects of that subject. Only by knowing what people actually enter into search engines can you begin to attract a lot more visitors by targeting lots of different search terms. The other important element in selecting good keywords is to know what the level of competition is for each keyword. In other words, you need to know how many other sites are targeting that same keyword, because if the competition is too tough, you may never rank anywhere for that keyword. A good keyword research tool will help you identify the most useful keywords for your website.

10 Tips on Advanced Keyword Analysis

Internet marketing is closely linked to keyword research and the more advanced your keyword analysis, the greater the success rate of your website will be.
To improve your keyword usage and join the major leagues take a look at the following tips.
1 - Compare Numbers
Pick at least 3 sources and compare research numbers on SEO, SEO Services and SEO tools. Great tracking sources to help you find out which SEO section you needs improving are: Google Adwords, MSN AdCenter and Wordtracker. Once you know your weak spots and which keywords bring disappointing results adjust your wording and strategy.
2 – Shift Focus
Know when your products or services are highest in demand and adjust your keywords accordingly. For example, if you are selling sports equipment, use keywords related to the sports played during a particular season, e.g. concentrate on surfing, sailing or cycling keywords in the summer and approach snowboarding or skiing topics during the winter.
If unsure about your keyword selection use a ‘forecast tool’ which can predict demographic distributions of keywords.
3 – Know Competitive Domains
It is vital to get a full understanding of your competition and to know who's ranking highest for the terms you are also targeting. Once you know who your competitors are study their sites and improve your keywords.
4 – Identify trends
The more valuable the information you gather, the better you will be prepared when the Internet is growing or changing direction. With every new revelation – just think of blogging, Myspace, Facebook, or Twitter. Trends do change. This means you need the appropriate tools, such as Facebook Lexicon or Blogscape, to keep you informed. Exploring prospect keywords has real value because:
It identifies patterns or trends and their productivity; It points to content and keywords that previously attracted large amounts of attention (is a perfect starting point for beginners); It can locate web portals and social communities where your topic, product or service is desirable.

5 – Vertical Search Results
‘Vertical Search’ is an odd term used to describe specialized search tools. By using these tools you can narrow your searches down much more effectively and by highest value. These include your locale, product, images, news, blogs and videos.
6 – Understanding your visitors
Be aware of what your website users are looking for and what targeted keywords they type in. Not all recommended keywords bring in the most profitable traffic. Knowing what your visitor wants and adjusting your keywords to these queries can significantly boost your site’s performance.
7 – Run tests
To find out if your keywords are powerful and appropriate for your product or service, organize a test. You can set up a PPC (Pay-per-click) campaign, or you can thoroughly analyze specific data pulled after visitors have used your improved or new site. This can include browse rate, time spent on the site, link usage, conversions, etc.
8 – PPC Advertising Strategy
Pay-per-click advertising campaigns involve keyword management, data analysis and informed action. These research tools can be quite useful, yet it will be up to you to decide if you want to use them to determine important data, such as potential conversion rates, relevance and visitor value.
9 – Top keyword searches
Every business or website owner is eager to determine which related term and keyword searches are being employed. Once these potential new buzzwords or phrases have been identified they can be added to the existing list.
10 – Copyright
To avoid legal complications investigate all the keywords on your list, especially specific trademark terms and phrases. Their unauthorized usage can cause legal problems.
Conclusion: Applying these few simple tips can make a world of difference in the world of web marketing. As many SEO experts will tell you, in-depth Search Engine Optimization and targeted keywords can drastically enhance any website’s traffic, even yours!

Tuesday, July 21, 2009

Twitter Tips - What Not To Do

I'm in the Twitter fanclub. It's easy when the way we communicate is surpassing print media and tip-toeing past television... but for now, many of us get our news and info via social media. I discovered the Michael Jackson tragedy via Twitter. I stay informed by following local news outlets, journalists and other notables. We share this information with those around us, we build a network, we instantly communicate.

It makes perfect sense to me, and unfortunately the "What are you doing?" tagline just barely scratches the surface of uses for the true fans. It's about informing, sharing and building relationships... not just a "waiting in line at Starbucks" update every now and then.

My advice for keeping your followers
No One Likes Spam

Why Consistent SEO is Necessary?

The internet has become a global village, and businesses have the ability to market their product or service to most of the world. Locally or globally search engine optimisation is necessary to ensure that your site will be found ahead of your competitors and to ensure that your website ends up on the top Google pages or other search engine sites. Search engine optimization is responsible for improving the amount of traffic to a web site from search engines.

Internet trends are changing and what worked before might not work again. Search Engine Algorithms persistently renew themselves to avoid spamming and to keep their results applicable and important. Only a SEO professional or a SEO company can be aware of all technologies and trends and apply them in their SEO efforts.

Search Engines support sites which have new search engine friendly content. Fresh relevant content on habitual basis will entice search engines to crawl your site more. This will give your site an added advantage over other rival sites with dated content. A proficient SEO Firm will be conscious of this fact and continuously revise the website with the latest content as often as possible.

It is established that back links are significant in search engine optimization. Any website which has a numerous amount of back links will be portrayed as important and popular. However gaining back links is a monotonous job. Link building includes a whole set of activities like directories, content promotion, blogging, press releases, link baiting, social media which require ongoing SEO. Only an online marketing company can toil towards acquiring back links on an unfailing basis every month.

A website's traffic also has to be closely monitored and studied. It is important to know if the traffic to your website is targeted or not. Inappropriate viewers who are not going to take up your services or products are as bad as the lack of traffic. It is only by constantly monitoring and only by constant monitoring and scrutiny of a website's traffic pattern; a SEO consultant will be able to eradicate the problem.

These are the reasons to have continuous and reliable search engine optimization efforts for any website which intends to have top ranking in Google and be successful in online marketing.

A Few Tips To Get Your Website Noticed

Do you know that the average somebody will spend less than 30 seconds scanning your web page? So much for all that utterly finespun text where you describe everything you do in captivating detail! And guess what? Hardly any one's reading it. They're skimming. How about you, are you skimming over this article right now?

Awhile ago I worked with a website traffic analysis software program so I could see how my search engine positioning is going and see what my most clicked on pages were. I was somewhat shocked when I saw how quickly people clicked in and out, especially since I do some PPC - pay-per-click advertising that costs me a pretty penny per click. I had to completely re-think my entire approach... and fast.

In order to have your bases covered, your copy should be written for different types of people. And that is assuming you are getting the right kinds of web traffic.

Write for People Who Like to Scan.
The vast majority of people surfing the web are page scanners. If they see something that grabs them they will stay a bit longer. In order to keep them on the page, use a combination of strategies that will increase user-friendly readability:

• Be sure to use effective headlines and subheadings.
• Use bold text and or high lite words you want to accentuate
• Break up the copy with Text Boxes - again using important points.
• Utilize Web 2.0 - Videos and or photos with keyword captions
• Give them bulleted lists

Make your page scan-friendly, and your reader will quickly be able to realise the important benefits of what your business or product does, without ever being forced to read the small print.

Compose for People Who Love Details:
When you've caught some one's attention with your main headlines, you then want to increase their curiosity with a good story and pertinent information on the rest of the page.
Don't place too much detail at the beginning. Place the expanded information a level or two deep. Be sure to break up the page with breaks for those page scanners.

Consider Writing for Search Engines:
That’s correct, I said 'write for 'search engines' – you know the ones that decide your search engine rankings and position. One of the best ways to improve your search engine rankings is to include the right keywords in your article writing. Now don't be gratuitous and just place your keywords in a meaningless manner. That can and most likely will get the big G to consider that you are spamming and kick you way back in search engine placements. But do try to use your relevant keywords on every page and in in the headlines.
Another trick is to use a bold font for your keywords, it tells the search engines that that is somehing important. Using the right keywords in your articles & newsletters also grabs the search engines attention. Build your site with meaningful content, just don't risk losing the page scanners by putting the hard detail right in the beginning..

Try combining all three types of website copy in a harmonious way and it most certainly will lead to much better results.
Focus on keywords.

Restructure your landing page.

Be sure to take the time to properly set up and archive your articles, and I'll bet you will notice notice more web traffic from people searching for those specific themes.
Don't be afraid to make some changes, and watch what happens.

Scraper Sites For Black Hat SEO

Search Engine Optimization or simply known as SEO is one of the many search engine marketing or SEM strategies used by web webmasters to increase the volume of traffic coming in directly from search engines including Yahoo!, Google, and MSN. Although SEO is a growing strategy, contraversies revolving the methods and techniques used in the strategy are growing as well. One of its most recent contraversial strategy is the use of scraper sites. A scraper site is a website that copies all of its content from other websites using web scraping. Web scraping is a computer software technique of extracting information from websites. Usually, according to SEO Pakistan specialists, such software programs simulate human exploration of the Web by either implementing low-level Hypertext Transfer Protocol (HTTP), or embedding certain full-fledged Web browsers, such as the Internet Explorer (IE) and the Mozilla Web browser. No part of a scraper site is original.

A search engine is not a scraper site: sites such as Yahoo and Google gather content from other websites and index it so that the index can be searched with keywords. Search engines then display snippets of the original site content in response to a user's search. In the last few years, and due to the advent of the Google Adsense web advertising program, scraper sites have proliferated at an amazing rate for spamming search engines. According to SEO Pakistan specialists, open content sites such as Wikipedia are a common source of material for scraper sites. Techniques Many scrapers will pull snippets and text from websites that rank high for keywords they have targeted. This way they hope to rank highly in the SERPs (Search Engine Results Pages). RSS feeds are vulnerable to scrapers. According to SEO Pakistan specialists, scrapers tend to be associated with link farms and are sometimes perceived as the same thing, when multiple scrapers link to the same target site. A frequent target victim site might be accused of link-farm participation, due to the artificial pattern of incoming links to a victim website, linked from multiple scraper sites. Legality Scraper sites may violate copyright law. Even taking content from an open content site can be a copyright violation, if done in a way which does not respect the license. For instance, the GNU Free Documentation License (GFDL) and Creative Commons ShareAlike (CC-BY-SA) licenses require that a republisher inform readers of the license conditions, and give credit to the original author.

Sunday, July 19, 2009

The Best Blog Template For Monetization (Making Money With Blogs Online)

Today was a productive day in my research for a Wordpress blog template that is perfect for search engine optimization and blog monetization. For about a month I have been trying to find the perfect template for TheMarketingSpartan.com blog. I did find clean looking blogs and some that claimed to be perfect for optimization, but they just weren't my cup of tea.

As my search continued, I decided maybe I should try and go into the blog HTML within each template section (sidebar.php, header.php, and so forth) and try to customize the blog myself. I'm not going to lie, it took loads of time. I would change code and it not be compatible with the Theme I was using, or change a theme to fit code and it not be compatible.

Another problem I ran into was the widgets and plugins I wanted to use for each blog. Once my HTML code "dumbness" was cured by trial and error. Widget and plugin placement became my next issue to tackle. Luckily my recent run-in with HTML code made the process go a little smoother.

The conclusion is, if you want to optimize a blog for profits, use a template that has a TWO column side bar just like this one (Studio Press). Once you learn how to insert the code and move around desired widgets, it really goes from a science to a simplicity. I knew how to optimize a blog with simple plug-ins and Search Engine Optimization, but now I know how to optimize them for profits...pretty awesome I'd say. The next step is looking for some good affiliate programs.

Take your SEO Campaign in the Right Direction

Search Engine Optimization or SEO Pakistan is by far the most crucial online marketing tool for enhancing the visibility of a website on the World Wide Web through augmentation of its rank in the search engine listings. With a considerable rise in the number of web pages being developed everyday, more and more people are seeking the help of reliable firms providing SEO services in P.

SEO services in India covers various aspects that together results in a successful promotion in the global online market. The SEO services covers everything right from keyword research, SEO content writing, developing web pages, sitemaps or navigation structures, search engine submissions to creating reports.

The factors that need to be regarded to ensure optimum effectiveness of your SEO campaign are delineated below:

Detailed Keyword research
Creation of relevant Meta tags & other html tags
SEO content writing with optimizing of site text and creating additional text as needed
Creation of Sub Domain
Site navigation & control flow optimization
Developing theme based site architecture
Link Building services
Dynamic SEO
Detailed Competition Analysis and report
Search engine submissions directories
Ongoing optimization
But to ensure that your SEO campaign is moving towards the right direction, you need the guidance of a professional SEO expert in India. These experts have the requisite knowledge of SEO in India and use it to develop best Search Engine Marketing techniques and SEO Promotion tools as per your specific requirements. Based on the web promotion services they provide assistance in preparing and constructing your website, before its submission on the top search engines. Optimizing their talent and expertise, SEO experts in India make judicious usage of various strategies that helps in increasing the number of targeted visitors and can make their site stand out from the others.

Also, to enhance the effectiveness of search engine optimization (SEO) in India, it is extremely necessary to evaluate and conclude a strategic plan, prior to instigating the SEO campaign. Moreover, as SEO is an increasingly important part of the development of any website where content is definitely inevitable, the role of SEO content writing could not be overlooked.

Moreover, you should avoid bad techniques for quick results and ensure that you follow ethical search engine techniques. Because as a matter of fact search engines penalize when they get a trail that a site is trying to fool them. Another important aspect is to improve your link popularity by ensuring all features what search engines look when they inch a site as it also helps to boost up your search engine rankings.

Do not forget that all your plans would be futile unless they are executed with utmost efficiency, which can be only done by a professional firm providing services in the field of SEO (India). They will help you with current ranking analysis, page meta-tagging, site copy and content, HTML Meta tag structuring, navigational structure, link building and search engine submission.

Keeping all the abovementioned aspects in mind while working on your SEO campaign, you can be assured that your website will score top rankings in search engines and directories.

Take your SEO Campaign in the Right Direction

Search Engine Optimization or SEO Pakistan is by far the most crucial online marketing tool for enhancing the visibility of a website on the World Wide Web through augmentation of its rank in the search engine listings. With a considerable rise in the number of web pages being developed everyday, more and more people are seeking the help of reliable firms providing SEO services in Pakistan.

SEO services in Pakistan covers various aspects that together results in a successful promotion in the global online market. The SEO services covers everything right from keyword research, SEO content writing, developing web pages, sitemaps or navigation structures, search engine submissions to creating reports.

The factors that need to be regarded to ensure optimum effectiveness of your SEO campaign are delineated below:

Detailed Keyword research
Creation of relevant Meta tags & other html tags
SEO content writing with optimizing of site text and creating additional text as needed
Creation of Sub Domain
Site navigation & control flow optimization
Developing theme based site architecture
Link Building services
Dynamic SEO
Detailed Competition Analysis and report
Search engine submissions directories
Ongoing optimization
But to ensure that your SEO campaign is moving towards the right direction, you need the guidance of a professional SEO expert in Pakistan. These experts have the requisite knowledge of SEO in Pakistan and use it to develop best Search Engine Marketing techniques and SEO Promotion tools as per your specific requirements. Based on the web promotion services they provide assistance in preparing and constructing your website, before its submission on the top search engines. Optimizing their talent and expertise, SEO experts in Pakistan make judicious usage of various strategies that helps in increasing the number of targeted visitors and can make their site stand out from the others.

Also, to enhance the effectiveness of search engine optimization (SEO) in Pakistan, it is extremely necessary to evaluate and conclude a strategic plan, prior to instigating the SEO campaign. Moreover, as SEO is an increasingly important part of the development of any website where content is definitely inevitable, the role of SEO content writing could not be overlooked.

Moreover, you should avoid bad techniques for quick results and ensure that you follow ethical search engine techniques. Because as a matter of fact search engines penalize when they get a trail that a site is trying to fool them. Another important aspect is to improve your link popularity by ensuring all features what search engines look when they inch a site as it also helps to boost up your search engine rankings.

Do not forget that all your plans would be futile unless they are executed with utmost efficiency, which can be only done by a professional firm providing services in the field of SEO (Pakistan). They will help you with current ranking analysis, page meta-tagging, site copy and content, HTML Meta tag structuring, navigational structure, link building and search engine submission.

Keeping all the abovementioned aspects in mind while working on your SEO campaign, you can be assured that your website will score top rankings in search engines and directories.

Increase Traffic to your Website Via SEO Link Building

The internet poses a highly competitive market for newcomers, with thousands of websites battling it out for the highest search engine ranking. SEO link building is one of the best ways to give the competition a run for their money, as it is a clever way to signal relevance and importance to major search engines.

What is SEO Link Building?

When one website thinks highly enough of your site to recommend it to their own viewers, they can place a hypertext link on their site (i.e. www.yourdomainnamehere.com) that will direct traffic your way. As soon as they do this, you are given entrance into a sort of cyber-neighborhood that attracts the attention of search engine crawlers. In essence, links mean that you are no longer floating solo and unnoticed through cyberspace but that you are now connected to others in your own little corner of the cyber world.

SEO Link Building Do’s and Don’ts

In your eagerness to start SEO link building, DO NOT forget that not all links are good links. In fact, if you link to a site that is notorious for being a spammer or a paid link hub, you might even get yourself blacklisted from search engine results. Just like in the real world, on the internet you are who you choose to hang around.

Therefore, it is important that you DO use discretion in choosing the websites with which you associate on the web. Focus your SEO link building efforts on finding high-quality editorial sites that have themselves earned a high search engine ranking.

To this end, DO start your SEO link building strategy off by submitting your website to various well-respected internet directories, such as Yahoo. If these directories are willing to link to you, your search engine ranking will soon find itself floating to the top of the results pile.

Content is King

The best way to get quality sites to link to your website is simple; create a quality website that is rich in relevant and well-written content. The goal is to create a site that other top-ranking sites in your niche would be proud to link to, instead of being ashamed to do so. Make sure that all of your content is well researched and presented in an attractive manner.

You would be wise to sprinkle some SEO keywords into your content, as this is another way to signal relevance to web crawlers and ultimately, to improve your search engine ranking. The more value you can add to your own website, the more willing quality sites will be to associate with you. Once you have won a few quality backlinks to your website, search engine crawlers are likely to recognize that you are associated with a “good neighborhood” in cyber world. This can directly translate into you earning the highest search engine ranking in your niche.

Increase Traffic to your Website Via SEO Link Building

The internet poses a highly competitive market for newcomers, with thousands of websites battling it out for the highest search engine ranking. SEO link building is one of the best ways to give the competition a run for their money, as it is a clever way to signal relevance and importance to major search engines.

What is SEO Link Building?

When one website thinks highly enough of your site to recommend it to their own viewers, they can place a hypertext link on their site (i.e. www.yourdomainnamehere.com) that will direct traffic your way. As soon as they do this, you are given entrance into a sort of cyber-neighborhood that attracts the attention of search engine crawlers. In essence, links mean that you are no longer floating solo and unnoticed through cyberspace but that you are now connected to others in your own little corner of the cyber world.

SEO Link Building Do’s and Don’ts

In your eagerness to start SEO link building, DO NOT forget that not all links are good links. In fact, if you link to a site that is notorious for being a spammer or a paid link hub, you might even get yourself blacklisted from search engine results. Just like in the real world, on the internet you are who you choose to hang around.

Therefore, it is important that you DO use discretion in choosing the websites with which you associate on the web. Focus your SEO link building efforts on finding high-quality editorial sites that have themselves earned a high search engine ranking.

To this end, DO start your SEO link building strategy off by submitting your website to various well-respected internet directories, such as Yahoo. If these directories are willing to link to you, your search engine ranking will soon find itself floating to the top of the results pile.

Content is King

The best way to get quality sites to link to your website is simple; create a quality website that is rich in relevant and well-written content. The goal is to create a site that other top-ranking sites in your niche would be proud to link to, instead of being ashamed to do so. Make sure that all of your content is well researched and presented in an attractive manner.

You would be wise to sprinkle some SEO keywords into your content, as this is another way to signal relevance to web crawlers and ultimately, to improve your search engine ranking. The more value you can add to your own website, the more willing quality sites will be to associate with you. Once you have won a few quality backlinks to your website, search engine crawlers are likely to recognize that you are associated with a “good neighborhood” in cyber world. This can directly translate into you earning the highest search engine ranking in your niche.

Are you spoiling the tag "nofollow" Your Link Building Campaign?

The label "nofollow" was designed not to pass PageRank to other pages with the aim of identifying links payment to discourage spammers from exploiting the Google index. While Matts Cutts, director of the anti-spam team at Google's website says that only a small percentage of links tagged with "nofollow", if the widespread use, fair pay for sinners?

The label "nofollow" was designed by Matts Cutts, director of the anti-spam team at Google's website, and Jason Shellen from Blogger.com. Announced in 2005, was quickly adopted by other search engines used by most users, as Yahoo! or MSN. The goal of "nofollow" to prevent the exploitation of the search engines indexes discouraging spammers to go to pages with high traffic or high PR to get backlinks, and identify links to pay.
How does "nofollow" to your link building campaign?

The label "nofollow" alter the flow of PageRank between pages, so we lose the possibility of increasing the PR of our pages to positioning. How well does not transfer text links, we would also hamper the positioning of certain keywords that Google will not take into account in our links.
PageRank explained


Check out Graph showing the flow of PageRank between pages (Source: The PageRank Citation Ranking: Bringing Order to the Web)

To better understand how it affects "nofollow" to the flow of PageRank, we can see the example that exposed the original creators of PageRank.

Notes, for example, the page that has 100 points for PR. If this page there are 2 external links, each transferred 50 points. These 50 points go to another page, which has in turn another 2 outgoing links. Each of these 25 points will transfer PR. Thus, the PR will flow from page to page. To avoid the transfer and endless pages far from the original link to obtain the outgoing PR, a factor of decline.

The introduction of "nofollow" means that the tagged links and no longer pass PR to other pages as we have seen in the example above.
Can someone then make a link labeled sites in building links with "nofollow"?

My advice is always to analyze the issue of where you want to get a Backlink. While with "nofollow" will not transfer or PageRank or anchor text to your page, you can create a valuable relationship semantics. Remember that search engines not only look at the links, but also the texts that surround them.

You should also take into account a factor that the label "nofollow" can not stop the traffic. If visitors to the page where you believe that your Backlink offers something of interest to visit your page. If your site also offers quality content, you could get your visitors link to your pages.

Are you spoiling the tag "nofollow" Your Link Building Campaign?

The label "nofollow" was designed not to pass PageRank to other pages with the aim of identifying links payment to discourage spammers from exploiting the Google index. While Matts Cutts, director of the anti-spam team at Google's website says that only a small percentage of links tagged with "nofollow", if the widespread use, fair pay for sinners?

The label "nofollow" was designed by Matts Cutts, director of the anti-spam team at Google's website, and Jason Shellen from Blogger.com. Announced in 2005, was quickly adopted by other search engines used by most users, as Yahoo! or MSN. The goal of "nofollow" to prevent the exploitation of the search engines indexes discouraging spammers to go to pages with high traffic or high PR to get backlinks, and identify links to pay.
How does "nofollow" to your link building campaign?

The label "nofollow" alter the flow of PageRank between pages, so we lose the possibility of increasing the PR of our pages to positioning. How well does not transfer text links, we would also hamper the positioning of certain keywords that Google will not take into account in our links.
PageRank explained


Check out Graph showing the flow of PageRank between pages (Source: The PageRank Citation Ranking: Bringing Order to the Web)

To better understand how it affects "nofollow" to the flow of PageRank, we can see the example that exposed the original creators of PageRank.

Notes, for example, the page that has 100 points for PR. If this page there are 2 external links, each transferred 50 points. These 50 points go to another page, which has in turn another 2 outgoing links. Each of these 25 points will transfer PR. Thus, the PR will flow from page to page. To avoid the transfer and endless pages far from the original link to obtain the outgoing PR, a factor of decline.

The introduction of "nofollow" means that the tagged links and no longer pass PR to other pages as we have seen in the example above.
Can someone then make a link labeled sites in building links with "nofollow"?

My advice is always to analyze the issue of where you want to get a Backlink. While with "nofollow" will not transfer or PageRank or anchor text to your page, you can create a valuable relationship semantics. Remember that search engines not only look at the links, but also the texts that surround them.

You should also take into account a factor that the label "nofollow" can not stop the traffic. If visitors to the page where you believe that your Backlink offers something of interest to visit your page. If your site also offers quality content, you could get your visitors link to your pages.

Thursday, July 16, 2009

Categorizing Your Twitter Followers

Twitter is one of the fastest growing social network sites on the internet today. This particular social platform requires users to keep their post to fewer than 140 characters. Messages are intended to be nothing more than brief social exchanges however the online marketing community has still found a way to thrive on this site.

Members are generally 'drawn' to conversations that focus on topics in which they have an interest. In fact this is how you develop your list followers by attracting people to the comments you make or the information you may supply.

Social sites such as this are perfect for those who want to connect to others with similar interests but without a lot of effort. It is not all that unusual for a consistent user of this social networking site to develop quite a large list of followers. The issue now turns to the quality of the followers you actually attract.

Let's briefly examine the 5 types of followers that you may accumulate within your own social network on this site.

Shared Interest

These are the BEST types of followers to have. The point of any social networking site is to share comments, interests, and ideas with like minded people. By having followers who are genuinely attracted to your interests or ideas will only make any interactions more meaningful

Spam

These are marketers who literally troll social sites in search of people that can promote to. Their unsolicited advertising can be very annoying since once they found you they are usually relentless with their product pitches.

They are the junk mail of the online world.

It is recommended to report them to the help desk so that the site administrators can take the necessary corrective actions.

Phishers

Similar to spammers these people represent themselves as legitimate organizations. Their motives are to capture sensitive or personal information about you which obviously will be put to use in a detrimental way.

It is recommended to ignore their solicitations and by no means click on any link they may send you. Once again report them to the site administrators.

Bots

These followers are really malicious programs that by and large are up to no good. Their intent is to take control of your computer in a way that is usually undetectable to you. Their intent is to use your computer as a tool for them to commit certain undesirable acts that could affect others while implicating you as the source.

Retweets

These types of followers are people who have been referred to a single tweet of yours that they may have found as interesting. Whether they have a genuine interest in you for what you represent is undetermined since a single tweet can't reflect that.

It is nice to get followers this way but as to whether there is a mutual interest in your basics interests or ideas can only be determined over time.

SEO Depends on Web Design and Development

The design and development of a website entails a great deal of hard work and brain storming. The content, design, the coding, the optimization strategies go a long way in making a website receive plenty of hits. These tasks are an integral part of a webpage design process. A good website can give an organization a sharp edge and will propel itself above its competition. Today, a website is arguably the most important strategic arm of an organization and a profit generating mechanism from a pure business perspective.

A competent website engineer has to follow many checklists and operating standards. These can be background information, page layout and design, browser compatibility, navigation, color and graphics, multimedia, content presentation, functionality, accessibility etc. and many more. Also usage principles like equitable use, flexibility in use, ease in use, perceptible information, tolerance for error, low physical effort, and size and space for use and approach.

For a ground breaking web design strategy, one has to strictly adhere to some best practices. Some of them are:

• Remember that the term accessibility does not refer to the quality of the content, but how the stream is delivered. The idea is not to change or “dumb down” what's there, but to make it available to more users.

• A straightforward method to test a web page for compliance is to run its URL through an online validation tool

• Graphic design is, by its nature, a visual entity. When evaluating the look-and-feel of Web applications, it's easy to forget that appearance is not more important than accessibility, nor is it less important. An accessible Web site shouldn't be ugly by default.

• Use a Web-tracking software package to collect traffic data. Determine how many users are leaving a page after one impression – possibly an instance where usability can be improved. It's much easier to champion the cause for accessibility if the statistics indicate a worthy debate.

• When remediating an existing Web site, ensure that enough time in the project life cycle has been devoted to accessibility compliance.

• Meet with the technical team to gauge their familiarity with accessibility laws; designers who mention the term “web standards” are always a safe choice.

Also, a good SEO is equally essential to optimize the page traffic and determine the ranking it would get. Good SEO Services can help your website gain a foothold in a competitive market and will guarantee a successful customer conversion rate.

A SEO Friendly Directory Is Basic Search Engine Optimization

Chances are if you have not heard the phrase SEO friendly directory, then you are not avidly involved in the internet world. A lot of times if you are not on the front lines of writing or creating web pages you do not realize the significance of SEO standards and what you need to do in order to get your page viewed by a plethora of people.

A directory that is made for SEO is actually made with search engines in mind. Anyone who has utilized the internet will begin to notice certain words that are avidly used through articles that they peruse through. These words do get mentioned for a particular reason, although many people hardly realize the reason why.

These words are referred to as keywords. Search engines utilize these words in order to show the particular website when you enter a search option. Many writers will try to insert a particular list of words into web pages so the page will in turn get a certain number of visitors coming to it each and every day. The more visitors that come to the site, the more money the site can then make.

The directory is basically stating that computers do have their own minds, and they act off of repetition. You insert these words to draw a particular crowd of people to your site. You will notice that every website in fact has some kind of word that keeps getting mentioned over and over again. These sites are utilizing the tactics of an SEO friendly directory in order to draw people to read their content.

Ensuring that your page is created up to SEO standards will ensure that your page gets the correct number of visits each and everyday that you were anticipating. However you don't want the paper to sound fabricated or too repetitive. When this occurs, people who come to read your page will not have any idea what you are trying to sell or talk about.

You want to be able to get your point across in a means that people can understand what you are saying, but you want search engines to recognize your page as well. It's a tricky thing to do at times, but the truth of the matter is it can be done. Take the tips and the advice that you have learned through this particular articles and you are guaranteed to have success in making the search engines recognize you as well as making people come to your site without even knowing the reasons why.

Ensuring that your site is SEO friendly is imperative to getting the response that you desire. It is not something that you necessarily have to do, but it would behoove you to include the format for your online business.

Using the appropriate SEO technique

SEO is one of the techniques for making up the search engine ranking. With the correct SEO tools, one’s search engine rank would surely grow substantially. When a website has a high SE rank, it has in mind to pronounce that the website looks in the peak search outcomes list. When this happens, many visits will be directed to the site by the SE. Therefore SEO is a highly critical internet marketing technique. There can be other aims for SEO which include localized research, vertical search, and image search. If a site is included in the top research outcomes list, it stands for the mien of the website. In the SEO scheme nonetheless, it is necessary to believe how search engines work and what people find for. Experts in SEO have already produced the knack for determining what most of the national public commonly find for in the net. Away from these elements, it is likewise most important to have attracting meta tags for one’s site. Anyone has to observe that internet site meta tags are part in the research result list, and sometimes people would only peek at the meta tags in determining which internet site to inspect. Therefore, brilliant meta tags are a large must in SEO’s. Subsequently all, they speculate the subjects of the site.

In SEO, there are sure components that were formulated by webmasters. These factors were applied in growing the research rank of the website. Among these elements is the keyword density. The keyword density is simply the measure of times a specific keyword is applied in the themes of a site. Though keyword density has been abused by distinct care-free webmasters, there were truly different sure enough keywords that are relevant to the net messages. Due to the reality that the keyword density component has been misused by few webmasters, search engines produced a more complex ranking program to secure themselves from irrelevant keyword denseness. This new ranking program ascertains that the internet sites that would bulge in the search result page are plausible and contains applicable materials.

Apart from this new compound algorithm, some students at Stanford University produced a search engine with a different program that ranges the bulge of net pages. This algorithm numerates the number of PageRanks of definite websites. This PageRank is ascertained by the measure of inbound links to a website. This determines the chance of a net page to be got at by a random web researcher. This kind of search engine ranking has then boosted the demand for associate construction. Thus it is essential to note that in SEO, one has to weigh many strategies that could execute for the growth in one’s SE rank.

Wednesday, July 15, 2009

How Blogs Affect Business

Blogs have now evolved into something more than simply just a person’s personal or individual’s space in the internet. It has also become a new place to market ideas, products, services as well as promote events, celebrities such as rock bands and celebrities and establishments such as spas, resorts and tourist attractions.

The word blog is a shortened version of the word “weblog”. Its exact history is still much debated about but it is believed to have been born in the 1990’s. It is widely accepted that a year after the launching of the Pyra Labs, now owned by Google, in August 1999, blogging has begun to gain massive popularity.

Successful businesses that were original analogue based such as printing presses took notice of this drastic change in the social climate and began migrating or adapting their services for the digital age together with the rise of blogging. Thus the pioneers of the online businesses and marketing emerged into the fold including UPrinting. This pioneering online printer has embraced the current blogging culture and has used blogs to market their services as well as reach out and connect to customers past, present and future.

Blogs are important in businesses because as mentioned earlier, they are a great way of connecting with people. Because of the reign of the digital age, people are now having a blast easily connecting to the Internet and subsequently connecting with friends, relatives and family. This has been the long-standing reason why there are many businesses that have adopted blogs in their corporate or business structure.

Aside from this, blogs also reach a larger range of audience compared to what television, newspapers and radio can reach. Because it links millions of people per second, the Internet connects people from all over the world in a flash. This gives new or stable businesses such as UPrinting the chance to reach a potentially new market and to go international.

A good review from a blog owned by a previous customer or client can help in boosting and promoting a particular brand or services name. It helps build trust and good faith in a brand. Inversely, a bad review or a bad statement can drastically affect consumer’s perception on a certain product or brand. Thus it is important for companies to make sure that they deliver the best service and utmost quality for their products.

Why You Need To Optimize Your Web Site

Does your website get many visitors? Are you getting enough business from the Internet? There is not much point having a website that nobody visits.

Most people build a website, submit it to a few search engines and hope that people will find it. Unfortunately, with so many different websites and blogs on the Internet, it is not enough just to have a website out there. If people do not know that your website exists or how to find it, you might as well not have a website. If you want to drive a constant stream of free targeted traffic to your website, you need to make sure that your site is optimized with the search engines in mind.

When people use search engines to find information, they rarely bother to look beyond the first three pages of search results; some people do not go farther than the first page. If you want people to find your website, you need to take the trouble to optimize your website for the major search engines.

What is search engine optimization?

Search engine optimization is simply the process of making changes to your website to improve your site's search engine ranking for specific keywords. It is a universally recognized way of climbing in search engine rankings.

When people use a search engine to find information about a particular topic, the search engine lists results based on the best matches it can find. Optimizing your website for the search engines is simply a matter of providing content relevant to the keywords you want to be found for and presenting it in the way that search engines prefer. When you do, your website is guaranteed to climb in the search engine rankings.

SEO is not difficult; anyone can do SEO when they know the basic steps. It is simply a matter of being methodical and applying the same principles to every page on your website.

There really is not much point spending time and money creating a beautiful site if people cannot find it. If you want more people to find your website you need to design your site with the search engines in mind and take time to optimize each page for specific keywords.

The good news is that you do not need to be a technical whiz to achieve better search engine results you simply need to apply basic search engine tactics over and over again.

Search Engine Optimization Basics

What is Search Engine Optimization (SEO)?

Search engine optimization (SEO) is a collection of techniques that can be applied to a website to increase the search engine ranking of the site. Search engine ranking is the position that your site occupies when a search is done using keywords you are targeting on your site.

Why is search engine ranking important?
The higher your site's position in the search engine results pages (SERPs) the more people will see it and potentially click on your listing, bringing you more traffic. Google, one of the most popular search engines, list 10 search results per page. Most searchers never look beyond the first page of search results. SEO is important because if you can get your site listed in the Google top ten for your search terms you will get significantly more traffic than if your listing shows up on any subsequent pages.

SEO techniques fall under two broad categories, on-page factors and off-page factors.

On Page SEO
On page factors are all the things you can do on your website to increase SEO. The on page factors usually revolve around keywords, and you use these techniques to let the search engines know what you site is about. On page factors include things like the use of keyword and description meta tags, the use of the alt tag for images, HTML header tags, keyword placement, etc.

Off Page SEO
Off page factors revolve around backlinks, but also involve the use of keywords. Backlinks are the links placed on other sites that point to you site. Backlinks are also known as "inbound links", a term which is often easier to understand. Inbound links are those links pointing towards your site.


Steps You Can Take To Improve Your SEO


1. Always use keyword and description meta tags.
For every page on your site you should have meta tags unique to that page. Meta tags are HTML code found between the tags near the top of the page when you are looking at the HTML code.

For the keywords meta tag create a comma-separated list of keywords relevant to your site. Keywords don't have to be single words. They can, and should, be keyword phrases relevant to the content of that page.

For the description meta tag write a description of your site that would make someone want to click your link. This meta tag's description is used by some search engines, including Google, as the text description of your site. So it's not just for the search engine's benefit, it's also likely to be seen by a human and it may be the difference between that human clicking on your site's link or another site.

2. Where you have images on your site, always include an alt tag.
The HTML code for including an image in your page has an optional attribute called the 'alt' tag. It's short for 'alternative text'. It was originally intended as a text description to aid viewers surfing with images turned off or using a screen reader so they could get an idea of what an image was about, since they couldn't see it. But search engines also use the alt tag to find out more about what your page is about.

You want the alt tag to contain keywords relevant to your site and the image they are describing. Instead of just putting "header" in the alt tag for your header image, use the opportunity to tell the search engines what your site is about, with something like "Puppy Training Header", if your site is about puppy training. Don't over do it though, you want this description to be concise rather than stuffed with every keyword relevant to your site.

3. Use header tags wisely.
The header tags H1, H2, H3 etc. are used by search engines to figure out what the important keywords for your site are. You can easily change the appearance of the header tags by using stylesheets, so try to use the standard HTML header tags instead of custom styles for your headers. Then just make sure you've got relevant keywords in the headers. The H1 header should contain the primary keyword for your page, the H2 header should contain the secondary keywords for your page, etc.

4. Get backlinks with relevant keywords.
Get backlinks. Lots of them. This should be an ongoing part of your SEO. The more backlinks the better, but you want to grow your backlinks naturally. It looks a lot more natural if you work on getting a handful of backlinks every week than if you suddenly got 10,000 backlinks overnight because you bought them from a link farm. The search engines are watching for these unnatural patterns, and you are likely to be penalized for engaging in such practices.

There are many ways to get backlinks. You can develop relationships with other webmasters to get traditional reciprocal links from other related sites. Participate in forums related to your topic and be sure to have a link to your site as part of your 'signature'. Write articles for article directories which include a link back to your site in the 'bio box'. Create Squidoo lenses or HubPages with, you guessed it, a link back to your site. If you have a blog submit your RSS feed to RSS Aggregator sites, and add it to your Squidoo lens or HubPage. Use Social Bookmarking services to bookmark your pages and encourage your visitors to do the same. Use Twitter to send out a 'tweet' when you post a new article. This is just to get you started, it's not an exhaustive list by any means.

Now that you have some ideas for where to get backlinks, it's important that you choose good anchor text for your backlinks when you can. The anchor text is the text that turns into the hyperlink (it's often blue, sometimes underlined). The search engines also use this text to figure out what your site, or page, is about. So where you can, specify what the anchor text will be. You want to use your main keywords, and variations on your main keywords. Try to vary it a little (that looks natural), while still keeping it relevant of course. Keep in mind that the keywords you use when you are linking to a specific page are not necessarily going to be the same as when you are linking to your homepage.

In some cases you don't have the option of specifying the anchor text. But don't miss the opportunity to specify it where you can. If you trade reciprocal links with another site, specify what you want your anchor text to be. The other webmaster will probably appreciate it because it saves them time having to decide what it should be. When you create Squidoo lenses and HubPages, or for your forum signatures you have total control over your anchor text. Use it wisely.

We've covered just a few basic, but very important, aspects of SEO in this article. This is a very good place to start if you want to improve your sites search engine optimization. Keep applying these techniques until it becomes second nature and you should see an improvement in both your search engine rankings and an increase in the traffic to your site.

Things to know before hiring your SEO consultant

If one is looking for a search engine optimization consultant, then there is a deluge of choices on the Internet. Every SEO consultant screams aloud that they have the tools and the means to increase page ranks and achieve return on investment. However, before hiring the services of any one SEO consultant, it is absolutely mandatory to understand their business and the way they work. This is a critical step and will separate a scam SEO consultant from a legitimate search engine optimization consultant.

The first sign that one gets about a professional search engine optimization consultant is that the representatives of that organization ask a lot of questions about the business and the market of the prospective clients. A professional SEO consultant gets to work only after the consumers of the prospective clients are recognized.

A professional SEO consultant must be able to read from data available from customer experience and input and recognize the importance of market research. A proper search engine optimization consultant can only come up with the right keywords and generate high value traffic if it does a thorough analysis of research data and then links the analysed data to actual work. Customer input is vital to the success of a website and the traffic that it is able to generate and if a SEO consultant does not know this, it is best advisable not to hire their services.

A SEO consultant may be able to have loads of articles written about a product or service. However, when dealing with a professional search engine optimization consultant, the prospective client will immediately see that consultant puts quality before quantity. Writing hundreds of articles is a piece of cake, but if the articles are not properly optimized, then there is no point publishing the articles. A professional SEO consultant will focus on areas like keyword density, natural integration of keywords, relevance of the topic and the writing style. A professional search engine optimization consultant will also check for duplicity before publishing an article.

A professional search engine optimization consultant will be ethical and will not suggest under the table methods to promote a website. There are programs like black hat SEO to promote a website but those are methods adopted by consultant who don’t know their job. It is best to avoid them. An ethical SEO consultant will always have the best interests of the client in mind and work accordingly. Different search engines have different rules and regulations and a professional search engine optimization consultant will never do something to get a website black listed and banned. A professional SEO consultant will also have proper knowledge about the important of social networking sites for increasing page rank and traffic.

Finally, a legitimate search engine optimization consultant should be able to generate reports at regular intervals that will mark the way forward and infusion of new ideas, if necessary. There will be positive and negative spikes from time to time and a proper SEO consultant should be able to handle those professionally.

Sunday, July 12, 2009

Top 3 Ways to Win Vs Competitors in Making Money Online

1) Go and read this book titled 'The Long Tail' by Chris Anderson. This book details how there are profitable niches for a lot of people to exploit. A lot of people has the misconception that you need to have lots and lots of potential customers in a niche before you can compete in it profitably. Do you really want to plunge into a category with lots of existing big competitors, and get yourself pummeled silly?

There are actually a lot of smaller niches that are still profitable to compete it, with less fierce and big competitors. E.g. the music industry is a big industry. However, there's a niche for Norwegian Folk Music, and there are loyalists there who are constantly on the lookout for new CD's in this niche.

Another book that you should read is the 'Blue Ocean Strategy' by Chan Kim. Play in a newly created niche, like what Cirque du Soleil did. They combined theater and circus performance into one.

2) Go to a supermarket, and you can see the proliferation of choices and brands for consumers to choose. It can be quite perplexing to choose the right products with so many choices, and worse, a lot of them seems similar in performance. What you need to do is to differentiate vs. them, be better, faster, or cheaper.

3) The external competitive environment is always changing. New competitors enter, old competitors leave. You need to keep yourself updated with the landscape constantly, and online competitors are easy to analyze and spy on. Be one step ahead of your targeted competitors, and do things better than them. This can be for both the product offerings and the marketing strategies. Learn from your competitors' mistakes.

The whole internet marketing game takes time to master, so learn from those who have been there to shorten your learning time, and avoid painful mistakes.

How to Make Your Landing Page Effective?

When internet users click for an ad of your product or service, the first page they will see is the landing page. It is therefore important to make it your sale pitch to convince them to convert. Actually, there are plenty of tips to make your landing page effective but the most important thing you need is “focus”. Everything on the page focuses on one topic, with one goal will help convince your visitors to convert.

Your landing page needs to grab your visitors’ attention, hold onto that attention while giving them what they want and expect, and persuade them to do what you want them to do: buy the product, sign up for the newsletter, what have you. In marketing, this is sometimes referred to as the three Cs: capture their attention, communicate the value of your offering, and close the deal. In this article I will go over each of these points and what you can do to make sure your landing pages successfully carry them through.

Capture their attention

Format your page for the shorter attention span. Think short paragraphs, bullet points, and highly relevant content. Consider your target audience carefully, starting with the search they did. Are they looking for information about a type of product, the features for a specific product, or what?

Communicate the value

Your landing page is where you tell the visitors what kind of value your product or service offers. As you compose your sale pitch, consider you will encounter three types of visitors; those that will convert no matter what, those that are just window shopping and will not convert, and those that are still thinking about converting. It is that last group to which you are trying to appeal. Keeping that audience in mind might change how you construct the landing page. Make it clear and focused. Keep them from being distracted and they’ll be more likely to convert.

Close the deal

Consumers buy from those they trust. They should have a reason to trust you. The landing page is where you should be pushing your product, not your company so much. Make your call to action, and make it specific. Create a persuasive message directly above the call to action to increase conversions. Indeed, you can create several calls to action, at the top, middle, and bottom of the page. In this way, your visitor can convert whenever they are ready. And you should track these links as well as any links you have if your landing page is part of a multi-stage process, to find out when visitors convert, and where they abandon the process so you can improve it.

Your landing page should keep your visitors focused; one way to do that is to keep them engaged. Give them something to do that is exactly what you want them to do. Make sure they have good reasons to do it, and watch your conversions increase.

How to Use Blogging to Create Online Traffic

Before you can step into the e-market to promote web sites you must practice a few principles of search engine optimization. Blogging is a bit different from other Internet marketing practices, so learning how to use a blog effectively to create online traffic will take some practice and learning.

First, understand that a Blog is a place where people post almost anything – be it thoughts, poems, articles, business information, book excerpts, and so forth. At these areas, members gather online and discuss ideas, exchange views, issues, changes, products, services, and the like. To become a part of this, as a blog member, you must register at the site first. Only then can you participate and post information at these blogging sites. Very few blogs allow you to participate without first registering and creating a profile for yourself.

Blogs are, without a doubt, perfect places to market your product, your business, or anything thing at all. This is because millions visitors see these blogs, and of these visitors, some are sure to turn into customers, which is what you want. A blog is also a bit of a chat room that is more structured and certainly more professionally conducted than regular chat rooms.

All blog posts must –

- use your keywords

- be informative

- interestingly written

- pertaining to the topic

- without grammatical errors and spelling mistakes

- promote your product or service or website subtly, without looking like a blatant advertorial

- appear to be like an honest assessment, not an advertisement

Bookmarking services

We are proud to offer you one of the best bookmarking services on the World Wide Web. This is because we really know where to put these book marks and what to write in the tags. It could be tricky to some people and difficult for some of them but, we know the real things that we have to do to get your web site book marked in the right way.

There are hundreds of bookmarking websites scattered all over the web but we only bookmark your website in those top bookmarking websites that have the highest traffic rate. After all, the only thing that makes the best bookmark services is the number of traffic visits it.

Our long experience in the market allows us to choose what to write in the book mark tags. Choosing the right wording and the right keywords is essential for getting the best quality bookmarking services. It is not only bookmarking your website in some bookmarking websites but it is all about bookmarking your website in the right places and with the right tags and keywords.

Depend on the experts when it comes to getting the best bookmarking services that flourish your business and get you the rate of traffic needed to make a nice profit from your website. We know how to do it and we know how to do it right so, look no more and hand it out to us. We will deliver the best quality with cost effective prices.

We are proud to offer you one of the best bookmarking services on the World Wide Web. This is because we really know where to put these book marks and what to write in the tags. It could be tricky to some people and difficult for some of them but, we know the real things that we have to do to get your web site book marked in the right way.

There are hundreds of bookmarking websites scattered all over the web but we only bookmark your website in those top bookmarking websites that have the highest traffic rate. After all, the only thing that makes the best bookmark services is the number of traffic visits it.

Do You Realize the Importance of Link Building For Your Internet Business?

When anyone is running an Internet business, one of their biggest concerns should always be with getting, as much traffic to their site as is possible. Often, the key to doing this is by using different tactics such as to buy high PR links or to get the assistance of Link building Services, which will help the search engines identify them as a relevant site. One of the keys to being proclaimed a relevant site is through the number of links your site has. This shows why Link building Services is an important facet of getting as much traffic as you possibly can.

Why Are Links Important?

Search engines classify sites as important and relevant based on a few different factors. One of them is the amount of content itself which a site contains. The more content on a site, the better it must be. This goes hand-in-hand with another important feature, the number of sites, which link to a website. This link sharing is important because it helps to identify what other websites consider an important website is. Link building Services and the services to buy high PR links is an important key to boosting a rating.

If other websites have looked at a particular website and decided that it contains a good amount and quality of information, they will often trade links with that website. This will encourage visitors of one website to visit the other website, promoting the amount of traffic. Search engines will pick up on this and register how many websites offer links to a certain website. The more links offered, the better that one website must be and this will help it climb the results list for any search engine. The higher on the list and the more people will be apt to click on the link offered.

Seo, Hosting, and Web Design

In building up a website, the first thing that you must think of is the name of that website. This name, in the realm of Information Technology, is called a domain name. A domain name must be easy to remember in order to be more accessible to online users. It can be bought in a lot of domain registrar websites in less than 10 minutes. Next to registering a domain name, you need to conceptualize the content of your website. What is it all about? Are you making it for business or personal purposes? If you already know what your website will contain, then you are good to memorize the mantra: “seo hosting web design”. This mantra contains the essential tools that you will use to establish a great site.

Seo, Hosting, Web design. SEO refers to search engine optimization. Search engine optimization ensures that your website is easily tracked in all search engine websites. This is done by submitting the sites to these engines, and manipulating the website content by using keywords or terms that mimic how online users will search things. For instance, if you’re selling shoes, most customers will type in “cheap shoes,” “shoes sale”, “expensive shoes sale,” etc. In order for your site to appear in the search engines, your website must contain these terms.

Web design in self-explanatory. You can do it yourself or hire a professional web designer. If you’re doing it yourself, you need to study the basics of HTML, CSS, and design software.

Your website surely has a dozen of pictures, written articles, videos, and other files. Where do you think these files are stored, and how do these web pages appear once you go online? Hosting refers to the system that stores and shows your web pages on the Internet. Hosting ranges from free to affordable to expensive, and basically the more files you will put in your website, the more expensive hosting service you need to avail.

Monday, July 6, 2009

Different Types Of Blogs

The word blog is an abbreviation of ‘weblogs’. It is an online journal where any person or business can share information or opinion on any topic at lesser or no costs. These days, blogs are hugely used for online communication for different requirements. Based on purpose, and type of content blogs can be classified into many distinct types. According to Technorati world stats 2008, 79% of total bloggers go for personal blogs, 12% go for corporate blogs, and 46% go for professional blogs.

Different types of blogs

Though there are hundreds of types of blogs online, mainly those can be classified into four types.

• Personal blogs: Personal blogs is a major category, and many blogs online comes under this category. In these blogs, blogger writes about his personal details, emotions, experiences, reviews irrespective of topics. A personal blog is blogger centric.

• Corporate blogs: These are the blogs published by an organization to achieve its organizational goals. These blogs facilitate the organizations with proper communication flow, concerning the culture of the organization. Corporate blogs can become private blogs in many cases. Corporate blogs can be maintained for external and internal purpose of organizations. External blogs are for communicating information with public for marketing and branding their products or services. Internal corporate blogs are created for sharing information and views within the organization.

• Professional blogs: Professional blogs are created to share expertise on certain industry or a subject. Professional blogs are reader centric. These blogs are contrast to personal blogs. Though some blogs that appeal professionally are meant for promotion or to make money, many blog service providers do not allow that kind of activities.

• Micro blogs: The concept of micro blogging has evolved from the idea to cope up with the latest minutia lifestyles of the people. These blogs have brief text posts or micro media such as photos, audio clips, etc.


However many blogs exists to serve different purposes, they help to know insights on various issues in the world. The above-mentioned information helps to understand blog types to create, maintain, and to get the benefits of blogging.

Compare SEO Companies And Take Your Pick

The best way for a person to discover and explore websites that provides the answers to their queries is through the use of search engines such as Google and Yahoo. With a million domains and websites in the net, there is no assurance that your website can be easily found. If you want your website to be on top of the list of most search engines, then you should get a professional Search Engine Optimization Company to provide you the best marketing strategies and services that will give you an edge to stand out and stay ahead of your competitors by ranking as first on the list.

Search engine optimization requires constant updating. If you can work with a SEO Company that has the necessary tools and the knowledge to help you rank high in all major search engines, then you can be assured that you can improve your website’s chances of having long term success online. This is why it is important for you to choose the best professional SEO Company to work with since the benefits you can get can significantly improve your business. It is advisable that you get to compare a number of SEO Companies first so that you may have a wide range of choices.

First of all, do not be fooled by promises that are too good to be true. When a company guarantees a number one ranking for your website in less than a week, it is important that you know how they plan to achieve that. With millions of websites all over the net, there is a slim chance that your newly set up website will be ranked within the first page for major search engines such as Google and Yahoo. It definitely takes patience and time to do so. Remember that you should employ a SEO company on what they achieve regardless of how long it took to achieve it. Ensure quality first. Remember that there are a lot of factors that affect how SEO works and no one can really give a hundred percent assurance that you will achieve top ranking.

Everything in the World Wide Web is fast paced and a hundred changes can be done in a day. A good SEO Company will always be able to keep up with the latest trends and changes in the search engine optimization industry. The company must be able to ensure that they can do necessary adjustments to your website so that you will still be generating more followers and success despite the changes.

Also, SEO companies that claim to provide great services must benefit from their own knowledge which means that they must also come out on top of major search engines listings.

In comparing SEO companies, choose the one with a good, solid reputation and a long term experience in the online marketing industry. Compare the prices and service packages of each company and choose the one that you know can help you stay ahead of your competitors.

SEO Mistakes to Avoid | Increase Website Traffic Through SEO Traffic Spider

There are several common mistakes that people tend to make frequently with regard to search engine optimization. Below is a list of the most common ones, which if avoided, can help you gain better results and profitability in the long run.

1) Optimizing the wrong keywords

The basic step for initiating SEO is choosing the keywords that are relevant to your site and optimizing them. However, if you end up selecting the wrong keywords, all the time and effort dedicated in achieving a top ranking will be wasted. While choosing keywords, there are two types of common mistakes that are made:

a) Selecting keywords that bring untargeted traffic
One of the biggest mistakes that people often make is concentrating their efforts on driving more traffic to their sites with little regard to the quality of traffic. By this we mean optimizing a website for keywords which have absolutely no relevance to the site. For example, since the keyword “cameras” is quite popular, several people may try to optimize their website for this particular keyword with the thought that if they can attain a good ranking “cameras,” their site will get huge amount of traffic. However, if your site does not deal with cameras but attracts people to your site due to the keyword popularity, it will only create a bad user experience. This is because users will return back when they notice that the site has no relevance to what they are looking for.

b) Choosing highly competitive keywords

This is another common mistake which many people make. While building a keyword list, you may want to use the most popular keywords that are searched by users. For instance, if your website promotes mortgages and loans, you may want to use the keyword “finance” as it is extremely popular. However, you may fail to realize that such keywords are highly competitive with several other advertisers competing for it and it will be very difficult to beat those sites and get the top ranking in the search results. A better option would be to choose less competitive keywords even though they may not be as popular as the competitive keywords.

2) Overstuffing meta keywords tag

It is often seen that people stuff too may keywords in the meta keywords tag in the expectation of achieving a high ranking. However, as far as search engine ranking is concerned, meta keywords tag does not hold the same value like before. By putting hundreds of keywords in it, it is not going to help you achieve a top ranking. To attain a high ranking it is important that you place your keywords in the content of your webpages.

3) Keyword repetition

Yet another common mistake people often make is continuously repeating their keywords in the content of their webpage. It is true that you may have to repeat your keywords in your text a number of times to achieve the best keyword density, however, it does not mean overloading your page with keywords placed endlessly everywhere without making any grammatical sense. Additionally, those practicing this technique stand to lose out in the long run because search engines may penalize their site for employing such practices which are considered unethical.

4) Creating multiple similar doorway pages

Another belief that people hold to be true is that different pages should be created for different search engines since each search engine has its own algorithm. This concept is good as far as theory goes, however, it is not helpful and considered unethical. Firstly, it would take up all your time and efforts to not only create several pages which would become difficult to manage but also to update them according to the changes in the search engine algorithms. Secondly, though you may create these pages for different search engines, they may end up being quite similar to each other. Also, since doorway pages are considered as a Black Hat SEO technique which is unethical, it can also lead to your site getting banned. The best idea would be to create a single page and optimize it for one keyword for all search engines.

5) Use of hidden text

This involves inserting text that is mostly repetitive use of keywords usually placed at the bottom of the page. This hidden text is text colored to blend with the background of the page and is invisible to the user visiting the page. In order to achieve a top search engine ranking, webmasters seek to create keyword rich webpages. However, you cannot repeat keywords in a webpage endlessly as it would appear very weird to the visitor. So to make sure that the page content does not come across as strange to the visitor, but at the same time the page is keyword rich, webmasters place keywords having the same color as the background color of the webpage. The concept behind this is that the search engine spiders can detect the hidden text even if people cannot see it, as these spiders read the page’s content through the HTML code. However, it would be in your best interest to avoid using this technique as it is considered unethical and can lead to your site getting penalized.

6) Creating graphical webpages

Search engines are mainly text driven and are oblivious to images, sounds, flash movies, javascript, frames, directories, and similar stuff. Having lots graphics on your website may not be very helpful from the SEO point of view as these will not aid in achieving a high ranking. What you need to have on your site is a good amount of keyword rich content that can be crawled and indexed by search engine spiders.

7) Page Cloaking

Page Cloaking means using one webpage for the search engine that crawls the site and then altering the webpage to show another page to users. This alteration of web pages is used as a practice to trick the search engines and will deceive users about the content they will see when clicking on the search results. This technique is generally used either to prevent the competitors from viewing the source code of the optimized pages or to prevent users from seeing pages that are meant to be crawled and indexed by the search engines solely. This tactic makes it possible to prevent the search engines from spidering pages that users will see. It is recommended that you refrain from using this technique to prevent your site getting penalized or banned.

8) Too many page submissions per day
Another mistake most commonly made by people is making too many page submissions in a single day to the search engines. This can lead to overlooking of many pages from the site by the search engines. Preferably you should try submitting one page per day to search engines even though there are some search engines which accept more than one page submission from a specific domain. This will help you remain within the submission limits of all search engines, especially those which only accept one page in a day.

9) Using submission tools that are automated

It is a fact that manual submissions of sites to search engines require a lot of time and effort. Most often to save time, a lot of people use automated submission software or tools that can quickly submit sites to the search engines. However, it is important to understand that using such tools are not in the best interest of search engines and can lead to your webpages being penalized. Thus, it is better to either hire professionals who can do this for you and if budget is a constraint you can do it yourself as it would be worth your time and effort.

10) Dedicating too much time for search engine ranking

Another common mistake that people usually make is getting over obsessed to achieve high rankings to such an extent that they overlook the other important factors like their website quality, products and service quality, and so on that are equally important. No doubt search engine optimization is the best way to drive real time traffic to your site and requires you to devote a lot of time and effort to implement it but it may not be of much help to you if you lack in your product or service quality, customer satisfaction, etc. You may enjoy top rankings in the search engines but it is also crucial to devote considerable amount of time and efforts to your website as well because the ultimate goal of any business is conversions.