In this article I am going to talk about the three most important elements in SEO that you should use when trying to rank for a specific keyword. I will use a simple example of trying to rank for the keyword phrase "How to SEO a WordPress Install" on our website called SEOWordPress.com.
1.) Optimize your Title Tag
The title tag is the title you see in the search engines, so it is very important to have your keywords in this tag. The search engines also give a lot of weight to having the main keywords in this tag. In our example we will use a title tag that looks like this:
How to SEO a WordPress Install | SEOWordPress.com
2.) Optimize your URL
It is also important to get the keywords in your URL. Google and other search engines also give a lot of weight to having your keywords in your URL. For this example we should try to get our URL to look like one of the examples below:
http://seowordpress.com/how-to-seo-a-wordpress-install
http://seowordpress.com/how-to-seo-a-wordpress-install.html
3.) Backlinks with Proper Anchor Text
Finally, you want to get as many backlinks back to this page using anchor text that has your keywords in it. For example, you might want to reply to a WordPress SEO question on a forum with an answer and then a link to your website with "How to SEO a WordPress Install" as your anchor text.
Hopefully this short article gives you some ideas. This isn't everything involved in SEO, but should give you a good start to getting some rankings and traffic to your website.
1.) Optimize your Title Tag
The title tag is the title you see in the search engines, so it is very important to have your keywords in this tag. The search engines also give a lot of weight to having the main keywords in this tag. In our example we will use a title tag that looks like this:
How to SEO a WordPress Install | SEOWordPress.com
2.) Optimize your URL
It is also important to get the keywords in your URL. Google and other search engines also give a lot of weight to having your keywords in your URL. For this example we should try to get our URL to look like one of the examples below:
http://seowordpress.com/how-to-seo-a-wordpress-install
http://seowordpress.com/how-to-seo-a-wordpress-install.html
3.) Backlinks with Proper Anchor Text
Finally, you want to get as many backlinks back to this page using anchor text that has your keywords in it. For example, you might want to reply to a WordPress SEO question on a forum with an answer and then a link to your website with "How to SEO a WordPress Install" as your anchor text.
Hopefully this short article gives you some ideas. This isn't everything involved in SEO, but should give you a good start to getting some rankings and traffic to your website.
