Tuesday, March 25, 2014

Google AdWords Certification Program

Study for this exam

  1. Introduction to AdWords.
  2. Account management
  3. Campaign and ad group management
  4. Keyword targeting
  5. Language and location targeting
  6. Ad formats
  7. Budgets and bidding
  8. Measurement and optimization
  9. Performance, profitability, and growth
  10. Managing multiple accounts
  11. Fundamentals PDF Download

Friday, March 14, 2014

Main SEO Interview Questions and Answers

What is SEO?

Search engine optimization (SEO) is the procedure of changing the position of a site or a website page in a web search tool indexed lists (Natural or Characteristic effects).

Kinds of SEO



Two Types of SEO are
  • On Page Optimization
  • Off Page Optimization
SEO Methods:

Two SEO Techniques are
  • White Hat SEO
  • Black Hat SEO ( Negative SEO )
What is On Page Optimization? 

On-page Optimization is one of the sorts of SEO that alludes to variable that offers conclusion to a site or site page positioning on SERP ( Web search tool Effects Page ). On-Page Enhancement methods regulating a page by you or by your page coding. Some of the examples are HTML Code, Meta Tags like Meta Title, Description, Content Quality, Keyword Density, Outbound Links, Image Alt tag etc.

What is Off Page Optimization?

Off Page Optimization is additionally one of the sorts of SEO that are not regulated by the page coding. Illustrations of Off-page improvement Third party referencing, Website posting, Picture Imparting, Archive Offering, Feature Imparting, Illumination design docility, Expanding Page Rank and Page Power, Article tameness, Getting amazing connections from important destinations and so on.

What is Page Rank or PR? 

Page Rank is a rank that has been provided by Google for each and every Webpage. This Rank ranges from 0 to 10. This Page Rank is calculated by an Algorithm used by Google Web Search Engine. PR of a web page is based on the number of backlinks that received from other high PR webpage. 

What is a Backlink? 

Backlink methods approaching connections to a site or website page. Inbound connections are constantly superior to outbound connections. Those connections are otherwise called approaching connections, inlinks, internal connections and so on. Getting backlinks from high PR and important site is constantly great. Inlinks from .org, .edu locales might build your site or page positioning on SERP. Do-take after connections are superior to No-accompany joins. 

What are out bound Links? 

An outbound-join (OBL) or cordial connection is a connection from your site or page to an alternate site or site page.  

What is a keyword? 

Decisive word is an expression that is utilized for seeking through Internet searchers with a specific end goal to get effects identified with your looked question.  

What is Keyword Density?

Decisive word thickness is the rate thickness of a catchphrase or expression accessible on a site page contrasted with the aggregate number of words on the page. It is one of the vital positioning elements for web crawlers to show a site page on the SERP. Giving garbage essential words on a page might diminish the positioning of a site page.

What is Anchor Text?

Anchor Text is a clickable hyperlink that is otherwise called connection content, connection mark and connection title. The magic word held in the stay content might build the positioning of a site page that gets the approaching connection. 


 What are organic results?

The site visits come specifically through SERP and not through any Off Page Optimization is known as natural outcomes.

What is Googlebot?

Googlebot is the inquiry bot programming utilized by Google to record a page. Slithering, Storing and indexing of a website page happen through this Googlebot by gathering points of interest from that page.

What are Meta Tags?

There are a few Meta tags utilized within HTML however the main four tags that are utilized for SEO are Meta Title, Meta Portrayal, Meta Essential words and Robot tags.

What is Meta Title?

Title is the most significant components for a great SEO of a page. These tags ought to be found inside head area. These tags ought to enlighten some handy data regarding that page. A great title tag ought to hold 60 characters. These titles might show up on the SERP for your site alongside the Meta depiction of that page. Google won't punish your page in the event that it holds title with more than 60 characters and it skips the remaining characters. In the event that a site page doesn't hold title tag methods Google might select the H1 tag as title or it will give the title by its own. Continuously compose title tag for the page and not for SEO, assuming that you stuff watchwords in you title then Google won't rank your page.

What is Meta Description?

A Meta Description tag ought to portray a page and it ought to hold catchphrases however don't stuff all the decisive words. Aimless portrayal might influence your
site page. A depiction tag ought to hold 150 – 160 characters. Assuming that you give negligible or void portrayal, Google might take the depiction from the
substance accessible in that page.

What are Meta Keywords?

In right on time days Meta watchwords are the slightest significant tag for Internet searcher like Google. Yet it is a simple approach to advise our
essential catchphrases to web search tool. Meta decisive words ought to hold under 250 characters. Right away Google won't consider Meta watchwords as one of the positioning variable.

What is White Hat Seo?

White Hat Seo is one of the SEO strategies that a Web index dependably loves. Use of SEO systems, traps and strategies by emulating web search tool standards
and regulations, calculation and arrangements are known as White Hat Seo.

What is Black Hat Seo?



What is Black Hat Seo or Negative SEO is a basic term for doing SEO Spamming Systems. Use of SEO by not taking after approaches and regulations of web crawler is called as dark cap seo. A percentage of the dark cap seo methods are

Giving Low Quality substance or copy content on the page

  • Getting backlinks from spammed or grown-up destinations.
  • Giving essential word stuffed substance on the page with foundation shade
  • Getting an excess of backlinks from a solitary page with distinctive stay message that focuses on a solitary page of your site.
  • Cloaking
  • Google Knocking down some pins and so.
EQ Works provides best SEO Services for their clients to achieve top ranking in search engines.

Wednesday, March 5, 2014

Google Page Rank update history

Update history information

  • Google PageRank (PR) Update in the year 2013
    • December 06th 2013
    • February 04th 2013
  • Google PageRank (PR) Update in the year 2012
    • November 07th 2012
    • August 02th 2012
    • May 02th 2012
    • February 07th 2012
  • Google PageRank (PR) Update in the year 2011
    • November 08th 2011
    • June 27th 2011
    • January 20th 2011
  • Google PageRank (PR) Update in the year 2010
    • April 03rd 2010
  • Google PageRank (PR) Update in the year 2009
    • December 30th 2009
    • October 30th 2009
    • June 25th 2009
    • May 27th 2009
    • April 1st 2009
  • Google PageRank (PR) Update in the year 2008
    • December 31st 2008
    • September 26th 2008
    • July 25th 2008
    • April 30th 2008
    • February 29th 2008
  • Google PageRank (PR) Update in the year 2007
    • December 12th 2007
    • October 28th 2007
    • April 30th 2007
    • January 25th 2007
    • January 10th 2007
  • Google PageRank (PR) Update in the year 2006
    • September 28th 2006
    • July 30th 2006
    • April 4th 2006
    • April 7th 2006
    • February 18th 2006
    • May 27th 2006
    • January 30th 2006
    • January 4th 2006

Wednesday, January 29, 2014

Effective Link Building Services Using Press Release and Guest Posting

WEB OPTIMIZATION products and services involves several products and services. One of them will be Web page link Buidling. These kinds of products and services have got various uses and they goal from just about every small aspect to make your blog carry out a lot better than your competition.

WEB OPTIMIZATION SEO working The Pakistani subcontinent, a new master inside WEB OPTIMIZATION products and services presents products and services in neuro-scientific website link making through arranging a website link making marketing campaign to help performing the item. Each goes by way of various internet websites regarding making excellent back links and also abandon people with the greatest. Although searching for major internet websites connected with increased ADVERTISING, many of us guarantee that these kind of internet websites show more necessary for your blog. On the subject of the products and services made available inside website link making marketing campaign, it provides products and services in line with your current need and also funds. Various website link making products and services for instance one-way website link making, reciprocal website link making, website link wheel and so on. Before you start with investigation, many of us carry out substantial evaluation of this market and also seeks merely related and also productive internet sites.

Many Advantages

One of the positive aspects that you just may gain by way of website link making products and services will be which google page rank connected with internet websites. Excellent back links through related internet websites connected with increased ADVERTISING are responsible for a new razor-sharp raise inside webpage rates. In addition to that, much better back links lead to likely traffic resulting in raise inside gross sales and also profits. Our team includes WEB OPTIMIZATION specialists who have been functioning in neuro-scientific WEB OPTIMIZATION in particular inside website link making for some time. The many internet websites whom will be ready website link their internet websites tend to be decided communal connecting both by way of one of the ways website link making or maybe reciprocal. Strategies and also Knowledge

We know simply how much progressive and also brand-new strategies make a difference today and still have been spending so much time to help prepare versions. All of us offer might know about assurance and are good at delivering different website link making products and services from reasonably competitive charges. Custom made website link making packages are available so that you can pick. Whether it be one-way back links or maybe website link wheel solution, many of us make sure that you get the greatest value for your money. In order to building back links, various strategies tend to be looked at. Some of the people strategies tend to be community putting up, weblog commenting, guests writing a blog, news release, social bookmark management and so on.

Although concentrating on these kind of strategies, our own specialists retain functioning so as to abandon people to comprehend related excellent back links. With this proven reputation helping various buyers belonging to various different types regarding prior 4-5 decades, you'll find nothing which many of us are not aware of on the subject of website link making and strategies. Whether it be a little choice company or maybe a gaggle of firms in search of lasting task, they're committed inside helping all of them of their aims.
Phoenix SEO: Epsilonium offers digital marketing services in phoenix. Also expert in company reputation management services, social media optimization, online marketing and internet marketing.

Thursday, January 23, 2014

Get an Expert SEO Service for Your Website

Many SEO professional or the Search Engine Optimization services are now available on the internet to optimize almost any kind of site, including business sites. Visitors start flowing to the site in huge numbers once your site achieves the number one ranking on the search engine.

 When this happens, it makes a huge difference to your business income. It also indicates that the business has begun with strong sense and is in the right direction. New dimensions of your business site can be explored by attaining good ranking on the search engine with the help of SEO on Google.Businesses can survive better
online only with top search engine ranking. Life of the site increases with large amount of online traffic. For any owner of a website, the most important thing to do is ensure that there is huge traffic flowing to the site which in turn helps in generating money.

This objective can be achieved by hiring a service for Google optimization. Unique methods and strategies are being adopted by some of the best SEO services nowadays. To achieve the desired results, these strategies can be implemented on the site.One thing you will also need to keep in mind before hiring an expert SEO service is that, there are many such services coming up in the market, but you will need to pick the right one first of all. The best thing to do is consider a reputed site that can assist you in achieving top ranking for the website.

To get help on Google optimization, all that you need to do is browse through the site first. Once you hire the service, your business website gets optimized in the right way and you get to reap more revenue in the process.SEO Professional write good content for your website. This content bear lots of keywords with links. When readers read the articles, they click on the links provided that opens the company's website. This result in increased audience for your products and services, increased sales and increased turnover.

You can hire Search Engine Optimization professionals for this work. These professionals provide excellent services by developing user-friendly, creative and interesting articles for the company. SEO experts keep your site clean and make it easy for navigation. These people render valuable services to increase the visibility of the website on the popular search engines. By uploading these articles your website can catch more and more traffic online.


Hire professionals for Content writing in Seo Pakistan services

It is very important that you possess a robust author on your business site. The reason behind this really is that will content creation subject s a good deal throughout increasing the actual has a high ranking with the site. You need to be sure that the actual search engine optimization corporation which is coping with your internet site is aware of benefit regarding content creation and other information in order to improve the ranking with the business site. The reason behind this really is that will information is actually a critical in addition to the inseparable the main World-wide-web.

Are you currently likely to compose articles all on your own on your business site? In the event indeed may be the situation subsequently it really is completely a wrong selection used by people. It will always be smart that you pick the services with the search engine optimisation specialist. The reason behind this really is how the pros tend to be gurus throughout accomplishing their own perform and therefore it would make powerful at the same time. Rather then writing and submitting articles alone you possibly can target far more within the business actions.

There are a variety regarding causes regarding presenting the whole responsibility regarding content creation within the search engine optimization Pakistan vendor. The actual specialist is quite effectively alert to the actual key word focusing on and therefore he/she may ensure that the actual key terms tend to be qualified from the right fashion. Even when a piece of writing is actually prepared from the ideal fashion, it would definitely not assist the aim should the key terms aren't qualified right. Targeting key word is vital rather than just this specific, the actual professional possibly is aware of the number of times the actual key word must be qualified and included in the articles. It will ensure that the content is always powerful and the viewers would love to understand that

The actual professional author is aware of what must be included in the document and what mustn't be presenting mild. After you make an effort to compose a piece of writing you'd undoubtedly end up being looking out the woman's and presently there looking for beautiful outlines and days news. Exact same is actually not the case with the professional author. He/she is actually effectively knowledgeable epidermis beautiful outlines in addition to their a higher level value.


The actual search engine optimization Pakistan specialist will likely be sure that all of the useless information on your site is actually re-uploaded having significant and powerful data. This can be something you do not be familiar with and therefore, which is your best option that you use specialist search engine optimisation services by pros rather then setting it up accomplished alone.